Product Development Process
The product development process refers to the systematic approach taken to bring a new product or service from conception to market launch. It involves a series of stages and activities that include ideation, research, design, prototyping, testing, manufacturing, and commercialization. The process aims to ensure that the final product meets customer needs, aligns with business objectives, and is successfully introduced into the market. It typically involves cross-functional collaboration, market analysis, iterative refinement, and continuous evaluation to deliver innovative and successful products
Embark on a transformative journey through our comprehensive collection of resources on the product development process. From ideation to launch, equip yourself with invaluable insights and practical strategies to bring your vision to life and conquer the world of innovation.
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How I Built an app Without Writing a Line of Code
Once upon a time, if you wanted to create a new app or website and didn’t know how to code, you had few options: hire an expensive agency, scour the web for a decent freelancer, or learn to code. That meant investing a lot of your time or money, often without knowing if it would Read more »
How we set up our Team for Continuous Product Discovery
The Dilemma With Product Discovery Usually, we use a discovery period intending to understand the users’ problem, define a solution, and then decide what to build in the so-called “delivery”. Many companies have their specific budgets for these week or month-long periods and a super-important meeting at the end of the discovery to present the Read more »
Internal Product Development at the Financial Times by Claire Parker
In this ProductTank London talk, Claire Parker describes how the Financial Times built internal tools for editorial use by using a product development approach. She covers how this has grown over the years and discusses the ways in which the FT has helped other companies to grow through partnerships and collaborative projects. Four years ago, Read more »
Killing Zombies - Lisa Long on The Product Experience
Ash Williams (Evil Dead); Columbus, Tallahassee, Wichita and Little Rock (Zombieland); Shaun (Shaun of the Dead); Alice (Resident Evil); Lisa Long (ProductTank). All have killed zombies, and entertained us as they did so… but only Lisa did so on stage at London’s ProductTank, giving us practical advice on how to kill off zombie features and Read more »
What is Testimonial Driven Development?
Product people usually spend a substantial period of time in a problem-solution space, learning about customers, about their pain points, and seeking opportunities to add value. The products they develop will eventually solve some problems and make people’s lives easier, and there is nothing wrong with this approach. However, I want to present a different Read more »
The ABCs of Product - Melissa Perri on The Product Experience
Melissa Perri is the product manager’s product manager—she’s able to do the job, explain it, and teach you how to do it better. So when we got her on this week’s podcast, we covered everything…including Japanese deployment strategies, Marmite and peanut butter, product leadership and team organisation, how companies scale, how to pick the right Read more »
Internal Product Development by Lucia Adams
Developing influence across an organisation allows you to drive products – and transformation – forward. In this ProductTank London talk, Lucia Adams goes through examples and learning from her own experience (including all the times she got it wrong) as she offers her personal framework for accelerating change in business. “How do you embody change?” Read more »
Finding A New Tool to Develop A New Product
When you design a new product, you might need to understand a space that you’ve never explored before. You might have to ask questions you’ve never asked, and talk to people you have never talked to about things they have never seen or heard of. At digital product agency Moonshot, we frequently find ourselves in Read more »
Embrace Uncertainty: the art of Applying a Scientific Approach
The rollercoaster ride that is product development is inherently chaotic and ever-changing. So, as process-oriented professionals, we product managers look to the structure and predictability of a scientific approach for certainty. Our inputs into such a scientific approach, however, are based on assumptions – either individual or corporate – that contain significant amounts of uncertainty. Read more »
A Better Shipyard - Joff Redfern on The Product Experience
Few people have more experience in leading product teams than Joff Redfern. Now the VP of Product at Atlassian, he’s held similar roles at LinkedIn, Yahoo!, and Fidelity Investments. Joff’s team at Atlassian creates the products that many of us use to manage our own product and development processes; he’s got a unique viewpoint on the Read more »