Product Development Process
The product development process refers to the systematic approach taken to bring a new product or service from conception to market launch. It involves a series of stages and activities that include ideation, research, design, prototyping, testing, manufacturing, and commercialization. The process aims to ensure that the final product meets customer needs, aligns with business objectives, and is successfully introduced into the market. It typically involves cross-functional collaboration, market analysis, iterative refinement, and continuous evaluation to deliver innovative and successful products
Embark on a transformative journey through our comprehensive collection of resources on the product development process. From ideation to launch, equip yourself with invaluable insights and practical strategies to bring your vision to life and conquer the world of innovation.
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Molehill Mountain: A Self-Help App for Autistic People by Nicola O’Connor
Nicola O’Connor is a content strategist at Autistica. In her ProductTank London talk, she gives a recap of her first experience as part of a product team. The product being built is Molehill Mountain, an app for helping autistic people to understand and manage their anxiety. She speaks about: Developing the Molehill Mountain idea Why Read more »
Are you releasing monsters? By Saeed Khan
Every product is meant to be released and every release is meant to bring value to the customer. However, as all product managers know, not all releases are equal! Some go well and others are painful – sometimes they’re even monsters, as Saeed Khan of Transformation Labs explains in this Product Tank Toronto talk. Watch Read more »
How we Built a Ride-Hailing app for the Polish Market
Faced with the continual need to fix bugs and having to work with outdated code, the team at Polish cab-hailing app iTaxi realised a need to go back to basics and opt for a complete rebuild of our app. This is how we did it. Based in Poland, iTaxi is a ride-hailing platform that connects Read more »
Designing for Play - Melissa Pickering on The Product Experience
If you – or your kids – have ever controlled a Lego creation from an app, then you’re familiar with Melissa Pickering’s work. Now Lego’s Head of Interactive Play, blending digital and physical play, she got her start as an Imagineer at Disney (designing rollercoasters!) before founding a STEM startup. She joined us on the Read more »
Minimise the Gap Between Maker and User by Henrik Kniberg
In this keynote from #mtpcon London, Henrik Kniberg, an organisational consultant and developer at Crisp in Stockholm, discusses how creating great products requires us to reduce the gap between makers and users. Key points: If we want to create products people love (like Lego, Minecraft and Spotify) we must reduce the gap between makers and users Read more »
How to Make Product Decisions With Transparency and Trust
Product managers can make better decisions if they’ve built transparency and trust with their team. How these decisions are made is also important, and it requires a clear and collaborative process. Here’s a straightforward framework for collaborative decision making that is founded in transparency and trust. Product Decisions Product decisions are either tactical or strategic. Read more »
How we Moved From Idea to Live Product in Eight Days
Digital consultancy Red Badger designed and built ShareThyme, a platform to connect generations through cooking, at speed. Here’s a look at how they did it and the open question, ‘what’s next’? At Red Badger we’re forever speaking to people, clients or otherwise, who have brilliant ideas. Not small ones – we’re talking market-changing, behaviour-altering, competitor-leapfrogging Read more »
Five Steps to Positioning Your Product
If building products is hard, positioning your product is harder. No matter what you build and sell, how you position your product dictates what you do. How you prioritize, marketing campaigns, sales strategy, it all changes based on how your product is positioned. So where do you start? How do you position your product? Step Read more »
Shape Up - Ryan Singer on The Product Experience
After starting out as an agency (37 Signals), those at Basecamp realised that the tools it used to manage its own projects would have value for others. What followed was a bootstrapped journey to creating an entire suite of products, using Basecamp’s own approach on how to work well together. Over the years, the company Read more »
The Meaning of MVP - Correcting Common Misconceptions
Everyone has their own interpretation of what minimum viable product (MVP) means to their organization and, while the specifics of an MVP definition may vary, this blog explores what an MVP is, and what it definitely is not. A successful MVP is critical to building a successful digital product: it’s the focused feature set that Read more »