Product Management Skills
Martin Eriksson defines product management as the intersection between business, technology, and user experience. He believes that a good product manager must be experienced in at least one of these areas and passionate about all of them. But what exact skills does a product manager need? From communication and strategic thinking to prioritisation and analytical skills, the list is long. This content looks at product management skills in different ways.
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If you’d like to assess your own product skills, check out our free Product Skills Toolkit. Designed to help you assess your skills and take the next step on your product learning journey, the toolkit includes a PDF download, video tutorials, and an email series.
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Three Ways of Generating Trust for Your Product
Sign up for our product! Tell us about yourself. Fill out your profile. Tell us where you’re going so we can bring you a driver. Let us see your bank transaction data so we can give you financial recommendations. Every time you ask your users for information, they’re going to ask why they should trust Read more »
How product managers can make meetings great again
It’s become a common trope that product management is less about the management of products and more directly about the management of stakeholder relations. To that end, meetings would seem like an ideal use of time, enabling product managers to communicate with key members of the team. But as most readers know, that’s rarely the Read more »
Product Rockstars have Head, Hands, and Heart
Every time you look behind a truly great product, you find people. The individuals who have created paradigm shifting, legacy leaving products are distinguished not merely by what they’ve done, but also by who they are. Take a famous example. Thomas Edison pioneered the lightbulb, one of the greatest products of all time. He wasn’t Read more »
Collaborative Alignment - the ‘Auftragsklärung' framework
In this talk from Product Tank London, I make a case for the crucial role of alignment in product management. In particular, I present the new framework – ‘Auftragsklärung’ – which includes a nicely designed canvas as a tool to structure and guide this intangible process. ‘Autonomy through alignment’ is one of the catchy phases I used to describe that Read more »
Great Product Managers Have an Amplifying Effect
After all these years designing digital products and services at Clearleft, we’ve finally realised the secret of our success, and it has nothing to do with us. Well, maybe not NOTHING, but our most satisfying client engagements all have one thing in common (as do our least satisfying engagements), and that’s client-side product management. Catalysts, Read more »
Becoming an Industry-Agnostic Product Manager
General Skills As a product manager, you are at the epicentre of the wider product team, the glue holding all the pieces together. What I’ve realised in my years of managing product across multiple sectors is that this role does not deviate or change significantly, regardless of industry, whatever product you produce, or for whatever Read more »
The Explosion of Pokémon Go: A Product Designer’s Perspective
The internet and Wall Street are buzzing about the success of Pokémon Go, Nintendo’s first high-profile foray into mobile gaming. Nintendo’s market cap has grown by over $10 billion, as its shares surged 50% since its launch July 7th. It took five hours from launch to reach the top downloaded spot in the iPhone app store and Read more »
Why Writers Should Manage Your Tech Projects
Product managers usually begin their career by doing something else. Interview a dozen candidates to tend to your tech product and you’ll meet former coders, UX designers and marketers. You won’t meet a single writer, and that’s a glaring omission because I think writers make killer product managers. Let me count the ways… Reason Read more »
Critical Qualities in a Great Product Manager
So you want to be a product manager? What do recruiters and senior executive look for in a great Product Manager? In this presentation from ProductTank Oslo, Per Einar Dybvik, partner at Startup Lab Oslo and former CEO of WIMP (now Tidal) shares his perspective in what he looks for in product “super managers”. From his experiences Read more »
Managing Internal Communication for Big Projects
Alex Watson (at the time of recording, Head of Product at The Telegraph) takes us behind the scenes of a complex, rapid and responsive re-platforming of one of the UK’s largest news websites (up to 1 million unique users per month!) What he reveals is that good story-telling is critical, as internal communication is essential when you’re Read more »