Product Design

Prototyping helps you to focus your energy on the right thing at the right time in product development – and therein lies one of the secrets to building great products. Whether you’re building hardware or software, knowing how to leverage the art of prototyping from the first iteration to the last is critical to success. Read more »

Examples of platforms are all around us. Businesses that have been successful at building platforms have disrupted traditional companies and scaled quickly. AirBNB, Amazon, Salesforce, and Uber are just some examples of platforms that have become massively successful in recent years. You’ll find platforms across many industries, from transportation to book publishing. For a product Read more »

Sunil Parekh was previously VP of Product Management at Truveris – a healthcare startup based out of New York City. At the time of his talk, they worked primarily in the pharmacy benefit space, helping employers save money on costs of prescriptions, creating marketplaces for pharmacy benefits management, and developing tools for consumers to save Read more »

First coined in the mid 20th century, the term “speculate to accumulate” refers to the need invest (at some degree of risk) in order to make meaningful gains. In other words; roll the dice, take a punt, have a gamble. This is a risky strategy for product managers, and if your gambling skills are anything like Read more »

Hassen Karaa is a Director of Product Management for Okta’s Identity Products. Hassen and his team lead the strategy, roadmap, and delivery for Okta’s Access and Lifecycle Management line of products. Prior to Okta, Hassen was at Microsoft where he worked on various enterprise products. In this talk, Hassen tells the story of two enterprise Read more »

Gadi Weiszlovits Lahav (Head of Product at FT.com) and Richard Still (Technology Director at FT.com) tell ProductTank London how to scale quickly and successfully. Their advice is to focus on the right technology, agile processes and great people to create the culture and operation you need. Digital Growth of Traditional Publishers is Possible The FT.com Read more »

A year ago I wrote an article about the explosion of Pokemon Go. According to ComScore, PoGo scored 28 million active daily users at its peak and has stabilized at five million. Niantic, the game maker, confirms this. The game rakes in about $2 million every day and at the time of writing sits at #7 Read more »

Brian Crofts, Chief Product Officer at Pendo, believes uncovering and understanding client pain points allows him to build products that truly resonate. Brian joined Pendo from Namely, and formerly from Intuit, where he started his career in finance before finding his passion for product. He worked on new businesses for TurboTax and later led global Read more »

My Twitter feed is full of stories of Amazon seizing the lead in the smart home industry. While the Amazon Echo Show is an impressive addition to the repertoire of voice and video monitoring systems in this growing market, it’s not the product features that are drawing attention. Rather, it is Amazon’s smart home product Read more »

As product managers, we are trained to focus on the customer. We know that customer satisfaction is of paramount importance and that we must do everything in our power to make customers happy. But I believe that this – contrary to conventional product wisdom – may be hurting your business. Don’t get me wrong, I Read more »