Product Development Process
The product development process refers to the systematic approach taken to bring a new product or service from conception to market launch. It involves a series of stages and activities that include ideation, research, design, prototyping, testing, manufacturing, and commercialization. The process aims to ensure that the final product meets customer needs, aligns with business objectives, and is successfully introduced into the market. It typically involves cross-functional collaboration, market analysis, iterative refinement, and continuous evaluation to deliver innovative and successful products
Embark on a transformative journey through our comprehensive collection of resources on the product development process. From ideation to launch, equip yourself with invaluable insights and practical strategies to bring your vision to life and conquer the world of innovation.
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The Fundamentals of Building Better Data Products
Data is the world’s most valuable resource, according to The Economist, and the companies that primarily deal in data – Google, Amazon, Facebook and the like – are among the most valuable in the world. Data and data products have been part of my professional career for a long time – from advising telco providers Read more »
How to Apply a Design Sprint to Voice-Based Products
At the outset of 2018, there are already over 50 million voice-based devices shipped, up from 1.7 million in 2015 (see footnote). Consumer adoption of voice-based products has grown to the point where businesses need to understand what voice-based experiences can mean to them. But, as I’m sure we’re all aware, exploring new business models such Read more »
Optimize for an Experience not a Platform
The pace at which new platforms are introduced is increasing rapidly. This means that our customers are always looking for the next opportunity to get their hands on new technology and use it in complex, exciting ways. Virtual reality (VR) and augmented reality are the buzzwords we can’t seem to escape or get enough of. Last year Read more »
A Guide to Collaborating With and Motivating Your Engineering Team
Product management is a cool job, arguably one of the most sought-after roles in business today. But, if you’ve been at it long enough, you inevitably end up hearing some version of this phrase at one time or another: God only knows when my product is going to be shipped!Frustrated Business Person (or product manager) Read more »
Daniel Harvey - User Research When Your Customers are not Your Users
The trash heap of history is littered with the corpses of unicorns. Most companies talk a good game of customer centricity and design but aren’t doing the hard part: user research. The Cult of the Designer ‘Design’ as a concept is now widely discussed and debated without a real understanding of what it actually means. Read more »
Product Development When you Don't Have the Right Technology Expertise
A few months ago, I was given the task of delivering a product using technology that our company had never worked with and that our team had never encountered. My first thought was that it was highly risky and that there was little chance of success. But my second thought was: “OK, if I don’t Read more »
A Step-by-Step Guide to Constructing a Persona Workshop
Our team is building a product for just one person. Unbelievable! Who is this person? His name is Eric. Eric is a senior developer at a medium-sized software company. With a smooth career path and eight years of industry experience, Eric is considered a successful engineer. Eric loves coding and is passionate about new products. Read more »
Offshore Development: Pluses and Minuses for Product Managers
US-based technology companies are working at a fever pitch to recruit the best talent available. I live in Seattle where many Silicon Valley-based firms, including Google and Facebook, have opened offices to tap into the wealth of local talent that companies like Microsoft and Amazon enjoy here. Another growing trend is to hire offshore talent Read more »
Critical Thinking for Product Teams by Teresa Torres
In this illuminating talk from Mind the Product London 2017, Teresa Torres shares her opportunity solution tree – a visual aid that can help you find the best place to focus your team’s energies, whilst ensuring you consider enough opportunities. Opportunity solution trees also bring transparency to the process and get the whole team to Read more »
The Roadmap Dilemma: When to Grow, When to Learn
All products start with one thing in common: teams face a certain degree of uncertainty about the market they’re targeting. In Lean methodologies, you build an MVP to collect user feedback and confirm your hypotheses, or you learn from your mistakes and pivot. Reducing uncertainty, therefore, comes as a result of learning cycles, and will Read more »