Product Management Skills
Martin Eriksson defines product management as the intersection between business, technology, and user experience. He believes that a good product manager must be experienced in at least one of these areas and passionate about all of them. But what exact skills does a product manager need? From communication and strategic thinking to prioritisation and analytical skills, the list is long. This content looks at product management skills in different ways.
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A Guide to Collaborating With and Motivating Your Engineering Team
Product management is a cool job, arguably one of the most sought-after roles in business today. But, if you’ve been at it long enough, you inevitably end up hearing some version of this phrase at one time or another: God only knows when my product is going to be shipped!Frustrated Business Person (or product manager) Read more »
7 Ways Cohort Analysis can Optimize Company Performance and Results
Businesses are constantly in search of useful tactics that improve their brand’s performance and bottom line. Cohort analysis is often overlooked, but it can yield insightful information and actionable advice to improve acquisition, retention and monetization. By definition, a cohort is a group of people who have a common characteristic during a period of time. Read more »
Product Development When you Don't Have the Right Technology Expertise
A few months ago, I was given the task of delivering a product using technology that our company had never worked with and that our team had never encountered. My first thought was that it was highly risky and that there was little chance of success. But my second thought was: “OK, if I don’t Read more »
Achieve Absolute Transparency With Portfolio Kanban
Having process transparency is a key element for the successful execution of any plan that involves people working together. Although product management is no exception, some leaders fail to recognize that. One of the most common mistakes for product managers to make concerning transparency is that they fail to connect the dots between the product roadmap Read more »
A Step-by-Step Guide to Constructing a Persona Workshop
Our team is building a product for just one person. Unbelievable! Who is this person? His name is Eric. Eric is a senior developer at a medium-sized software company. With a smooth career path and eight years of industry experience, Eric is considered a successful engineer. Eric loves coding and is passionate about new products. Read more »
Lessons from 500 Startups on Building a Product Business
ProductTank Lviv was the first ProductTank community in Ukraine. When we had our first meetup around a year ago, there were only 10 of us but we’re now 150 strong. So while the product community in Lviv is still small, we’re hungry for knowledge. Recently we had the opportunity to invite Marvin Liao, a partner at Read more »
Offshore Development: Pluses and Minuses for Product Managers
US-based technology companies are working at a fever pitch to recruit the best talent available. I live in Seattle where many Silicon Valley-based firms, including Google and Facebook, have opened offices to tap into the wealth of local talent that companies like Microsoft and Amazon enjoy here. Another growing trend is to hire offshore talent Read more »
Data-Driven Mobile App Iteration: Seeing the Wood From the Trees
Imagine a lumberjack wanting to cut down a tree with his chainsaw. It’s a pretty simple, straightforward task. But what if the lumberjack never knew that he could turn the chainsaw on? Or that he cut down 1,000 trees when he needed just one specific tree? Not quite the ideal way to use the tools Read more »
Why a Design Sprint is Better Than Real Life (and how to Keep Those Vibes When the Week Finishes)
Last month I participated in a Design Sprint, a structured and facilitated Lean development workshop designed and championed by Google Ventures. This is a regimented five-day process of unpicking a core business challenge and working up a speedy solution that then gets tested with real humans. On the face of it, the primary goal of Read more »
The Roadmap Dilemma: When to Grow, When to Learn
All products start with one thing in common: teams face a certain degree of uncertainty about the market they’re targeting. In Lean methodologies, you build an MVP to collect user feedback and confirm your hypotheses, or you learn from your mistakes and pivot. Reducing uncertainty, therefore, comes as a result of learning cycles, and will Read more »