LATEST POSTS

Des Traynor - Product strategy in a growing company

BY Martin Eriksson on October 20, 2014

“If software is eating the world, then product managers are setting the menu”. Des Traynor, co-founder of customer communication platform Intercom, talks about how to create simple, yet brilliant products. He asks us to consider where products come from and how they are made, arguing that a product manager should know where the product stops Read more »

ProductTank Stockholm - Creating drive in product development

BY Janna Bastow on October 16, 2014

ProductTank Sthlm August was all about “Creating drive in product development”.  It featured three great speakers: Siavash Ghorbani (@siavashq), CTO & Co Founder of Tictail, talked about Building a Product Driven Organisation: “I’m planning to talk about the different phases we as an organisation went through as we grew from 4 to 30 over the past two years Read more »

Nir Eyal - Building habit-forming products

BY Martin Eriksson on October 10, 2014

Nir Eyal, the author and entrepreneur behind the book Hooked: How to Build Habit-Forming Products, talks about the secrets behind the success of companies like Facebook and Twitter. What is it that makes a product habit-forming and even addictive? Nir argues that it’s a hook that consists of a chain of events: a trigger, an Read more »

Dave Wascha - Inside the mind of the product manager

BY Martin Eriksson on October 3, 2014

Dave Wascha, Chief Product Officer at Moo.com, gets inside the mind of the product manager and uncovers how profoundly the structure of the brain dictates how we see and approach the world – most strikingly how the brain has evolved to seek out patterns. This pattern seeking affects all of us, and in fact creates Read more »

Kathy Sierra - Building badass users

BY Martin Eriksson on September 26, 2014

Kathy Sierra, who created one of the largest (and friendliest) developer communities, javaranch.com and the bestselling Head First tech book series for O’Reilly, talks about the sociological side of the product development – how to build badass users, not just badass products. She focuses on how to attract users, but also on how to keep Read more »

Video: Analytics for Non-Retail Environments

BY Eve Kekeh on September 24, 2014

Alec Cochrane joined ProductTank London’s August meetup to review practical examples of using analytics in non-retail environments. Alec, Digital Analytics consultant at When Can I Stop, has worked in analytics for 10 years on both the client and agency side in a number of different industries. In this video, Alec (@whencanistop) shares case studies from his career to show how Read more »

Making Data Actionable by Matthew Curry

BY Eve Kekeh on September 23, 2014

In this ProductTank London talk, Matthew Curry, Director of e-Commerce at Lovehoney, shares his experiences of making data actionable focusing on analytics and decision making in product management. Matthew (@mattycurry) discusses how Lovehoney focuses on the behaviours behind KPIs and metrics. In this video, he aims to save companies from the paralysis that ensues after Read more »

Thanks for making #mtpcon bigger and better than ever

BY Martin Eriksson on September 19, 2014

Last Friday over 1,000 passionate product people from 39 countries descended on the Barbican Centre in London for the biggest product conference in the world. We’ve been completely blown away by the feedback and response from our audience and our speakers – you can see just some of the awesome tweets below. A huge thanks Read more »

Video: Changing a Global Product Culture

BY Eve Kekeh on August 26, 2014

Craig Strong joined us at ProductTank July to talk about how to change a corporate culture and mindset, based on his experience at Pearson as Director of Product Lifecycle Adoption. In this video, Craig (@craigstrong) shares his knowledge on how to create a cultural shift and get stakeholders to buy into change. Craig talks us Read more »

Video: Pursuit of Product Happiness

BY Eve Kekeh on August 22, 2014

Derek Morrison,  Group Product Manager at Tesco,  has been part of the ProductTank community since 2010. He joined us for London’s ProductTank July to talk about what you can do to enable change within your company. Derek focuses on people, place and process when making a change. In this video, Derek (@allaboutproduct) uses examples from Reed Business, Read more »