Product Launch

In this #mtpcon Digital Americas session, Karishma Irani, group product manager at LaunchDarkly explains a Triad process that can increase effectiveness when planning and scoping out new product ideas. Read more »

How do people make bad products? We chatted with Rachel Obstler, Heap’s VP of Product, to understand how we can use metrics to suck less. Read more »

Businesses today are more competitive than ever—constantly working to innovate and dominate a particular market. But oftentimes, businesses rush to get their products out the door without understanding what’s needed to build an offering that will truly benefit their target customer base. According to renowned innovation expert Clayton Christensen, there are over 30,000 new products introduced Read more »

As product people, it’s important for us to love our products, our customers, and the problems we’re trying to solve. (though not in that order!).  A lot of the time, though, we’re not really working on something truly important. That’s not the case for Randeep Sidhu—he got a call to help rescue the UK’s Covid-19 Read more »

Workflow is a managed flow in which your work goes from its inception all the way to its creation. This may sound easy at face value, but there are many moving parts that come in and out of the workflow process and before the workflow is even devised yet, there are many steps that come Read more »

In this ProductTank Vienna talk, director of product management at Kununu, Johannes Mayer, illustrates the importance of having a company mission by explaining how things worked at Kununu in the past, the problems they faced, and how they solved them. Read more »

You can get a lot of highly valuable information from the white space between all the words we read every day—does that sound like magic? In the following post, I explain why this has nothing to do with magic but it can be a very powerful tool for every product person. Read more »

How can we do AI? In this ProductTank London talk, Emily Sappington, Product Director at Babylon Health, tells us how to answer that question by setting proper user expectations and creating minimal viable intelligence. The key points of her talk include: What makes someone or something smart? The importance of setting expectations How to handle the Read more »

Over the coming days, weeks, and months you’ll notice that our brand has received a bit of a makeover. In this post, we’ll reveal how we’ve chosen to elevate our beloved venn, brand colours, and more. Mind the Product started as ProductTank in 2010 – a simple meetup with just 25 people in the back Read more »

In this ProductTank Delhi talk, Arpit Maheshwari and Smriti Pant, Product Managers at Hike, take us through how Indian products are being built to solve local problems in cities throughout the country. Watch the video to see their talk in full or read on for a summary of their key points: What is Bharat and Read more »