LATEST POSTS

Video: Building a winning product strategy from the Kano model by Jared Spool

BY Martin Eriksson on September 25, 2015

The Kano model is a beautifully simple but often misunderstood model for mapping out customer satisfaction with various features of your product. We’ve covered the Kano model before after seeing Jared Spool talk about it so we were delighted to have him join us at #mtpcon this year to really tackle it in depth and Read more »

Thanks for making our fourth annual #mtpcon amazing

BY Martin Eriksson on September 18, 2015

Another year, another amazing #mtpcon. It’s just a week since over 1,200 passionate product people from 40 countries flocked together in the halls of the Barbican Centre in London for our fourth annual conference. It is without a doubt the biggest product conference in the world, and as ever it was amazing to see so Read more »

Video: The Art of Saying No by Mina Radhakrishnan

BY Martin Eriksson on September 4, 2015

As product managers we practice the art of saying no every day. As much as product is about building and shipping great products, invariably in order to launch some things we have to not launch others. And that’s a big part of the job, but it’s never fun and can take it’s toll. In this Read more »

Video: We shape our products and our products shape us by Josh Brewer

BY Martin Eriksson on August 28, 2015

In this thoughful and gripping talk from Mind the Product San Francisco, Josh Brewer talks about what most of us instinctively feel – that as early adopters we’re not only the most passionate about technology but also the most wary of it’s potential impact. We shape our tools and thereafter our tools shape us. – Read more »

Video: Linda Rising on Science vs Stories

BY Martin Eriksson on August 21, 2015

Smart people are logical and objective. And all Product People are smart people right? We look at the evidence to help make the best possible decisions. We are not influenced by hype or emotion and as a result our behavior reflects the best the world has to offer. In this awesome talk from Mind the Read more »

Nilan Peiris, Dana Chisnell and Martina King Complete the Mind the Product London Line-up

BY Martin Eriksson on July 20, 2015

As if product leaders from Spotify, Google Ventures, Microsoft and HotelTonight as well as the founder of User Interface Engineering and the Web Psychologist weren’t enough awesomeness on one stage, we’ve got three more rockstar product leaders to round out the line-up at Mind the Product London in September! You have your tickets already right? Read more »

Video: Jon Kolko – Where Do Great New Products Come From?

BY Martin Eriksson on July 10, 2015

Do great new products come from vision, process or hard work? In this awesome talk from Mind the Product San Francisco 2015, Jon Kolko, Founder and Director of Austin Center for Design, VP of Product at Blackboard and author of Well-Designed: How to Use Empathy to Create Products People Love, discusses how a new product Read more »

Video: Badass: Making Users Awesome by Kathy Sierra

BY Martin Eriksson on July 2, 2015

In another exceptional talk at Mind the Product San Francisco, Kathy Sierra talks about what makes a product experience magical and extraordinary, and what makes those experiences different from our typical frustrating product experiences. Normally these are seen as binary choices, an experience is either humdrum or extraordinary. But Kathy argues that every experience has Read more »

Ken Norton, Amanda Richardson and Dave Coplin to speak at #mtpcon London

BY Martin Eriksson on June 25, 2015

As if Jared Spool, Nathalie Nahai and Shiva Rajaraman weren’t enough amazing speakers for #mtpcon London in September, we’ve got three more amazing speakers to announce! You have gotten your tickets right? They’re selling fast… Ken Norton Ken is a product partner at Google Ventures where he advises startups on product management. Prior to joining Read more »

Thanks for the amazing #mtpcon welcome San Francisco!

BY Martin Eriksson on June 12, 2015

Last week 650 passionate product people from 13 countries and 32 states across the US descended on San Francisco for our first conference in the US, packing the Miner Auditorium at the SFJAZZ Center to the rafters for what proved to be an amazing day focused on the art of building products people love. The Read more »