Product Discovery
To determine whether or not a product should be built, we need to do discovery. The process of discovery helps you to reduce uncertainty, to better understand if a product is really what your users need and want, and to gather enough evidence to ensure that your solution has market value.
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Video: Badass: Making Users Awesome by Kathy Sierra
In another exceptional talk at Mind the Product San Francisco, Kathy Sierra talks about what makes a product experience magical and extraordinary, and what makes those experiences different from our typical frustrating product experiences. Normally these are seen as binary choices, an experience is either humdrum or extraordinary. But Kathy argues that every experience has Read more »