While discussing this week’s Sunday Rewind, Mind the Product’s Managing Director Emily Tate was quick to suggest one of her all-time favourite posts — Escape from the feature roadmap to outcome-driven development. For Emily, this post written in 2018 by Alice Newton Rex, Director of Product at WhatsApp, formerly CPO at WorldRemit, provided a real Read more »
In this #mtpcon Digital APAC keynote, Bruce Haldane, Chief Product Officer at Gojek — Indonesia’s first unicorn and largest on-demand multi-service platform — discusses the importance of protecting the ecosystem through a global pandemic, and adapting to scale. Watch the talk in full or read on for the overview. Mind the Product members can also watch Read more »
Focus on identifying your target audience, communicating an authentic message that they want and need and project yourself as an “expert” within your niche” Kim Garst, Marketing Thought Leader As she states in her quote, the fundamental principle to winning first reference customers in the mainstream market is to target a specific niche segment as Read more »
When the pandemic hit, product managers around the world were forced to adopt remote working practices. Since then, many have adapted well, while others find themselves fatigued by countless hours on Zoom calls, missing in-person collaboration, and ready for a return to the office. In this exclusive member panel Vice President of Product at Forbes, Read more »
How do you know that you’re making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that creates value for your business? In my new book, Continuous Discovery Habits: Read more »