We all know that we need to measure what matters; that if it’s not measured, then it’s not managed. We know that we need to have a North Star; that we need to run A/B tests; and that A/B tests are awful. We also know there’s a massive difference between what we read in the Read more »
Everyone wants to be in an evidence-driven team, using research and data to drive their product decisions. We all know it’s the best way to work, but what does it mean in practice? How can you tell if your team is truly evidence-driven? And if it’s not, how do you change things for the better? Read more »
In this ProductTank Barcelona talk, John Cutler, Product Evangelist at Amplitude, showcases some simple hacks he’s used time and time again as an advisor to help nudge organizations forward and get them thinking in new ways. His key points include: The messy middle Framing bets Explore “ownership” boundaries Hack the language North star framework Watch the Read more »
If you’re working in an organization that’s resistant or slow to transform from project to product thinking, you are not alone. I see it all the time and in this post, I’ll suggest how you can become the driving force for change, and show your company the value of a product mindset, in an effort Read more »
Most people working in a tech environment have experience working with Agile methodologies. However, it’s very common to see that Agile principles and philosophy are not correctly interpreted and implemented. Some companies fall into the “Agile = speed increase” trap. They focus on how the technical team performs or delivers, but not on what matters: Read more »
