Product managers looking for academic materials on technology and user experience won’t struggle to find what they need. However, when it comes to economics, especially Microeconomics, there are very few resources and case studies focused on the software industry. Most of the examples you will find are about traditional sectors like mining, manufacturing, FMCG, etc., Read more »
One of the key things to do in any product lifecycle is to review if it’s meeting your user’s needs. The last time we sat down to do this for the podcast, we decided to use the Jobs To Be Done approach, which led to a key question: how might we power up our JTBD Read more »
On 26 May 2021, ProductTanks around the world will celebrate World Product Day with 24-hours of product therapy, showcasing their ‘local product heroes’. Here’s what’s happening and how to get involved. In every local community, there is a goldmine of awesome product insights and we want to tap into that (we imagine you do too). Read more »
Building a good Application Programming Interface (API) is more than returning responses. Being a developer and having integrated with tons of APIs, I have noticed a pattern between successful API products and those that are not. It’s about solving problems with great affordance. One might ask the key to building good API products. In this post, Read more »
In this talk to ProductTank Cardiff, Colleen Graneto, a product manager at Airbnb, looks at learning and doing things that don’t scale. Colleen starts with a quote from Airbnb founder Brian Chesky: “At Y-Combinator we were challenged to do things that don’t scale – to start with the perfect experience for one person, then work Read more »
