LATEST POSTS

Priming and the Science behind Onboarding

BY Shashank Ganesh on September 23, 2019

Priming is a powerful psychological tool in influencing consumer decisions and something product managers can use, to great effect, when onboarding new users. In this article, discover how and see examples of effective priming in play. What is it that makes us think about the SKY when we see the word BLUE? Why is it Read more »

How do you Become a Product Manager?

BY Liam Smith on September 19, 2019

I’ve been building digital products for nearly a decade now. A few weeks ago, a friend messaged me for advice on becoming a product manager. We chatted on the phone and then I realised that I’m asked this question so often that it seemed a good idea to condense my thoughts into an article. So, Read more »

Product-Led Growth - Ashley Smith on The Product Experience

BY The Product Experience on September 18, 2019

Presently a partner at expansion stage venture capital firm OpenView, Ashley Smith has a long career of helping early-stage startups scale into successful organisations. In this episode, Ashley talks to our hosts about product-led growth, and how everyone can and should do it. Quote of the Episode It really comes down to: listen to your Read more »

Six Common Traps that Undermine Strategic Product Management

BY Matt LeMay on September 17, 2019

Increasingly product managers are expected to think and operate “strategically”, but, as this post will reveal, it’s a requirement that can lead to misaligned expectations and be full of traps for the unwary. Surely we’ve all noticed the increased emphasis on “strategy” as a core competency for product managers? Of course, keeping tactical work aligned Read more »

Five Habits of Highly-Effective Product Teams

BY Tanya Koshy on September 16, 2019

How do you develop an understanding of what will set a product up for success throughout your organization? This blog looks at what actions product managers can take to ensure their teams are investing their time wisely. “If you build it, they will come” is not an effective philosophy in product development, but time and Read more »

The Meaning of MVP - Correcting Common Misconceptions

BY Phil Tarnowski on September 12, 2019

Everyone has their own interpretation of what minimum viable product (MVP) means to their organization and, while the specifics of an MVP definition may vary, this blog explores what an MVP is, and what it definitely is not. A successful MVP is critical to building a successful digital product: it’s the focused feature set that Read more »

A product manager's guide to saying no

BY Holly Donohue on September 9, 2019

Discover how to prevent long-forgotten ideas from hurting your credibility and damaging relationships with those involved by mastering the art of saying no. Read more »

Personal Growth - the Essence of Your Product Career by Kristina Walcker-Mayer

BY Kristina Walcker-Mayer on September 6, 2019

In this talk from MTP Engage Hamburg, I look at how you can embrace and accept your strengths and weaknesses and at what kind of people should you partner up with to create true value and drive success for your customers, your company, and yourself. Product careers are very complex because they require a very Read more »

How to avoid market feedback traps

BY Aaron Kechley on September 2, 2019

Should you always listen to market feedback? Aaron Ketchley considers the question and how product manager’s can avoid common B2B market feedback traps. Read more »

How to Spot a Partial Product Manager

BY Kate Hopkins on August 29, 2019

What’s a partial product manager?  We’ve all met one, and many of us have been one – a partial product manager is someone who holds the product manager title, but isn’t doing the full job.  It can happen really easily, because great product management encompasses a great deal and is constantly evolving. I’ve categorized some Read more »