LATEST POSTS

SUNDAY REWIND: Why you need to know about different product manager types

BY Eira Hayward on January 15, 2023

This week’s Sunday Rewind from Lilia Gorbachik looks at the many types of product manager and why it’s important to understand how all these roles can differ when you’re talking to other PMs or looking for a job. It can knock your confidence if you don’t understand the difference, she says: “It appears that you do Read more »

Experiment like a boss by Merissa Silk

BY Ian Haynes on January 12, 2023

In this ProductTank Sofia talk, Merissa Silk, Senior Staff Product Manager at Onfido, provides 10 guiding principles when doing product experiments and when bringing the culture of experimentation to your team. Consistent growth relies on experimentation. It can take different formats in modern organisations, from A/B and multivariate testing to alpha, beta, and hypothesis-driven development. Read more »

How to find out what your customers want by Janet Bumpas

BY Ian Haynes on January 6, 2023

In this ProductTank Oslo talk, product consultant and coach Janet Bumpas explains the key aspect of a product hero: building a product that customers love. What are products exactly? Are they a blend of features unified in a central theme? Are they tools to complete certain jobs or enhance users’ living standards? Or are products simply Read more »

How I got my job in product - Karen Velasquez, Product Manager Signable

BY Eira Hayward on January 3, 2023

Karen Velasquez is a product manager who has been working at electronic signature provider Signable for the last 18 months. Here’s how she got her job in product. How did you find out about the job and why did the role appeal to you? I saw it advertised on LinkedIn. It was local, I felt Read more »

The most popular Mind the Product posts of 2022

BY Eira Hayward on December 30, 2022

As the year closes, it’s time to look back at the product articles that really resonated with our community during the last 12 months. Here’s a look at our most-read guest posts for 2022. How to get the most value out of your product roadmap Paul van den Broek’s post starts by defining what a Read more »

All product management should be focused on growth by Partho Ghosh

BY Eira Hayward on December 16, 2022

In this #mtpcon SF+Americas 2022 breakout session, Partho Ghosh, Senior Director of Product, Growth at Hootsuite, looks at why all product management should revolve around growth. Watch this video or read on for key highlights from the talk. Read more »

SUNDAY REWIND: Same but different: Launching products at an established company

BY Eira Hayward on December 4, 2022

In this week’s Sunday Rewind, ProdPad’s former Chief Commercial Officer Liz Love looks at how launching products at an established business differs from a startup launch. She runs through some of the factors that need to be considered: There’s a ready-made customer base, who may be interested in your new product and there are existing Read more »

November's top product management content

BY Louron Pratt on November 30, 2022

From product vision to building product teams from scratch, there’s something for everyone in this month’s content roundup. Read on to catch up on popular content that you may have missed. Read more »

Product, dance, and pockets of brilliance by Pippa Topp

BY Eira Hayward on November 28, 2022

In her keynote session at #mtpcon London 2022, Pippa Topp, Interim Head of Product at Charlotte Tilbury, talks about product and creating pockets of brilliance. Watch this video or read on for key highlights from the talk. Pippa started her career as a project manager and never wanted to be a product manager. She had Read more »

SUNDAY REWIND: Inspiring teams with product vision

BY Eira Hayward on November 27, 2022

This week’s Sunday Rewind is an inspiring ProductTank San Francisco talk from Keela Robison, then CEO at PM Loop and now VP of Product Management at Google. She talks about what vision is, why it matters and how to find it. Vision comprises your values, purpose and envisioned future, says Keela. Your best employees – Read more »