Conference

#mtpengage Hamburg Conference Thank you for joining us News on future events coming soon... Hoping to join us? Join us in person on 17th June at Kampnagel, one of Hamburg’s top arts venues, for a day filled with inspiration, learning, and networking! Our much-loved product conference will consist of multiple speaker Product managers, product designers, UX designers, UX researchers, Business analysts, developers, makers & entrepreneurs 2022-06-17 2022-06-17 09:00:00 EventScheduled

Thank you for joining us

News on future events coming soon...

Hoping to join us?

Join us in person on 17th June at Kampnagel, one of Hamburg’s top arts venues, for a day filled with inspiration, learning, and networking! Our much-loved product conference will consist of multiple speaker tracks for you to explore and an impressive line-up of keynote speakers. You’ll find a friendly atmosphere, endless opportunities to engage in meaningful conversations, and will go back to work feeling inspired and ready to put into action what you’ve learned.

The keynote talks will cover broader & more general topics. The interactive sessions will get closer to the day-to-day work, helpful frameworks, and methodologies as well as reflect on the keynotes. This year, all talks will be in English.

And that’s just the beginning. #mtpengage kicks off 365 days of dedicated product learning because every ticket includes a full year of Mind the Product Prioritised membership worth $250+.

Tickets:

All general admission conference tickets include a full year of Mind the Product Prioritised membership worth $250+
Conference, workshop, and Leadership Forum tickets must all be purchased separately

Janna Bastow CEO/Co-founder of ProdPad

The Skinny on Lean Roadmapping and OKRs

Janna Bastow will look at modern roadmapping best practices, including where lean roadmapping came from and how to put it to use in your organization. You’ll hear practical tips on how to move away from old school feature and date-driven roadmaps, and how to move your team on to a leaner, more objective-focused track of product management using OKRs (Objectives and Key Results).

About Janna

Janna Bastow is co-founder of ProdPad, product management and roadmapping software for product people. She might be best known for inventing the Now/Next/Later format of the roadmap. Janna is also co-founder of ProductTank and Mind the Product, the global community of product managers. She often starts and stops conversations with the question: “What problem are you trying to solve?”

Aras Bilgen UX Consultant / Trainer

When Research Hurts

Research sometimes hurts our feelings, such as when we find out that users aren’t excited about our favorite project. But research hurts our product and colleagues when we use it like a weapon, a barrier, an obstacle. Let’s talk about how we can make the best use of research for everyone on our team.

About Aras

Aras helps designers, product teams, and executives use human-centric approaches in product development. He led the experience design and front-end development teams at Garanti BBVA, managed digital product teams at Lolaflora and monitise, and worked as a UX planner at Intel. His clients include Huawei, Unilever, Visa, Vodafone, Migros and eBay. The products he worked on are used by more than 160 million users worldwide. He is a co-author of Product Research Rules, a book about research in product teams. He loves cooking and drives his colleagues nuts by winning all food-related trivia games.

Holly Donohue Chief Product Officer
Purple

Deal with it – 3 Steps to Grow your Personal Resilience

Work (and life!) can be hard. You do all the right things to ensure you build a great product…and nobody uses it. You thought you had buy-in with a stakeholder but they make a decision opposite to what you were hoping for. How things work at your company is nothing like how the books say it “should” work. How do you handle these frustrations? Holly will share her personal story to explore 3 steps to build resilience so that you can better understand and manage your reaction to the circumstances around you. This talk won’t give you solutions to all your problems, but it will help you understand how your internal belief system is influencing your perspective and how to use awareness and empathy to improve your interactions and reach better outcomes. You will leave with some practical tools and techniques you can use straight away.

About Holly

Holly is Chief Product Officer at Purple and co-organiser of ProductTank Manchester. She leads multi-disciplinary digital teams to create world-class products. Holly has experience of building product strategies, teams and processes to deliver commercial and customer value across diverse industries. Holly has led multiple transformations, maturing product practices and ways of working. She believes in building a culture of continuous improvement and experimentation and aims to leave everything better than how she found it. Holly has a passion for learning and knowledge sharing, particularly in coaching and business strategy and can often be found speaking at product events or helping out at conferences.

Nacho Bassino Product Director
XING

The role of Product Direction in team empowerment

Let’s explore together a practical definition of what is product direction, why its important, and the role it plays in enabling empowered teams. With a down-to-earth approach, we would discuss what artifacts can be used to express it, and how it fits with everything else we have to do in our product work.

About Nacho

Nacho Bassino has been leading product teams for over ten years in different companies and industries, currently as Director of Product at XING, the social network for business professionals. Before XING, Nacho held other leadership positions as CPO at Bestday, Head of Product Development at Almundo, and Director of Product at Despegar. He is also passionate about sharing experiences and helping the product community. He organized Product Tank in Buenos Aires and Cancún and gave product management classes in different institutions. Most recently, he wrote Product Direction, a book that addresses how to create a winning product strategy and align its execution through strategic roadmaps and OKRs.

Andy Polaine Service Design & Innovation Consultant

Mind Your Product Language

The past few years have shown just how much everything we create is connected to everything else in complex ecosystems of interactions. Yet, if we fail to tackle complexity with complex thinking, we’re doomed to oversimplify problems and develop over-simplistic solutions that fail. In this talk Andy Polaine explains the mindset of designing for complex ecosystems and why it is essential to design for detail, the big picture, and human behaviour simultaneously. He argues that product people must mind their product language. It can easily create mental models that lure organisations back to familiar modes of industrial thinking and management. If the mental model is an assembly line, teams work in disconnected silos. When products and services are created in silos, customers experience them in bits.

About Andy

Dr. Andy Polaine is a designer, educator, coach and writer who helps clients build and grow their own design and innovation capability, transform their organisations and themselves. For several years he worked at Fjord where he was global Group Design Director of Client Evolution. He is co-author of the Rosenfeld Media book, Service Design: From Insight to Implementation, now a standard text for Service Design. Andy has nearly three decades of experience in design and innovation with clients across a range of industries, including financial services, public services, life sciences, telecommunications, automotive, media, design and education. He holds a PhD from the University of Technology, Sydney. He can be found online at polaine.com, on Twitter as @apolaine. He writes a popular newsletter called Doctor’s Note and hosts the Power of Ten podcast.

Michele Hansen Co-Founder Geocodio, Author Deploy Empathy

Countering the Henry Ford Objection: Destroying Every Product Manager’s Least-Favorite Analogy

If you’ve ever proposed doing research and were told “If Henry Ford had asked people what they wanted, they would have said faster horses,” then this talk is for you. We’ll dissect all of the problems with that retort, how Henry Ford could have conducted his user research to get useful insights, and ways you can handle this conversation and get buy-in.

About Michele

Michele is a co-founder of Geocodio, a geocoding SaaS. Before going full-time on Geocodio in 2017, she was a Product Manager at The Motley Fool. She has spoken at MicroConf, Laracon, Founder Summit, and is a frequent podcast guest. She is passionate about helping people learn how to interview their customers and her book on the topic, Deploy Empathy, was #1 Product of the Day on Product Hunt.

Thor Mitchell Head of Platform Product at Miro

Leading with humility

As product managers we are expected to demonstrate leadership. However many of the behaviours associated with leadership, such as confidence, decisiveness, and authority, may seem in conflict with the need to stay humble. This session examines why humility is important in product management, and reviews how developing your humility can complement your leadership skills, and support your growth and impact as a product manager.

About Thor

Thor is Head of Product for the Miro Developer Platform, where he works with a team of PMs, Developer Advocates, and Technical Writers in creating an ecosystem of apps and integrations built on Miro, and leads development of Miro’s APM program. With over twenty years experience in the technology sector, including nine years at Google as an Engineer and Product Manager and three years as Chief Product Officer at Crowdcube, Thor is also a coach and advisor for a number of UK startups, works closely with UK universities to introduce Product Management to students studying business and entrepreneurship, is a co-founder of ProductTank Exeter, and was the featured guest on the first episode of the Product Experience podcast.

Roisi Proven Director of Product at Altmetric

Debunking the magic of algorithms

As Arthur C Clarke once famously wrote – “Any sufficiently advanced technology is indistinguishable from magic”. From an outside perspective, AI, ML and Data Science has reached this point already, with algorithms ready and waiting to decide what we buy, who we socialise with and what our interests are – doing so in a pristine environment free from the pressures and complexities of the average human existence. Problem is, it’s more marketing than magic. The products and services that underpin so much of modern life have inherited the bias of their creators, and unless you have either a relentless stubborn streak or a PHd they are mostly impenetrable. Because it’s so daunting to consider the risks, we’ve pulled back from doing so, instead choosing to “focus on the good”, often at the expense of the people who need the most help. So join me in walking through some of the traps we’ve already fallen into, and some that we still have the opportunity to push back against – including some practical tips to reframe product decision making in away that allows you to still focus on the good, while acknowledging and mitigating against the risks of pushing computer-based answers to human problems.

About Roisi

Roisi is Director of Product at Altmetric, where she leads the product development teams to build products that help the academic research community understand the impact of their work. Prior to this Roisi has worked across domains as varied as the film industry, e-commerce, adtech and gaming. Throughout her career, Roisi has prioritised understanding both the benefits of what she is building, but also the risks the work presents – she believes that understanding how bias can manifest in unexpected way is a crucial facet of responsible product management.

Chiedza Muguti Head of Product, Penta

You, Me and Strategy

Product strategy is often something that feels abstract especially for individual contributors. The purpose of the product strategy is sometimes misinterpreted by leaders in terms of how to develop the strategy and communicating this to the wider team. I will talk about how I navigated this, how I understood how I contributed to the strategy and mistakes I have made myself in this regard. My aim is to demonstrate that everyone can contribute to and is an essential part of making the product strategy coming to life.

About Chiedza

Chiedza Muguti is an experienced and assiduous Product Leader focusing on product management and product marketing in financial services. , driving the successful and impactful delivery of innovative digital solutions. Bringing people together; developing and delivering digital solutions as well as leading incredibly talented teams bringing out the best in people is what keeps her motivated every day. An immensely proud Zimbabwean based in Berlin, Chiedza has built a career combining two things she loves: People and Creativity. Chiedza is passionate about sharing her story and experiences working in Tech and demystifying the terms to make it a field that is more accessible and desirable to work in. Her strong belief is that to build products that can capture a wide audience and subsequently drive revenue and growth, teams need to be as representative as possible.

Cennydd Bowles Director NowNext

The Ethical Product Manager

As the last embers of the industrial growth age die out, we have to replace business as usual with a more responsible, sustainable, and ethical approach to work. That means fundamentally rethinking what the product community holds dear.

About Cennydd

Cennydd Bowles is head of responsible design and innovation studio NowNext, author of Future Ethics, and a visiting lecturer at the Royal College of Art. He has spoken on responsible innovation at Facebook, Stanford University, and Google, and his views on technology ethics have been quoted in The Guardian, Fortune, and The Wall Street Journal.

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