{ "version": "https://jsonfeed.org/version/1.1", "user_comment": "This feed allows you to read the posts from this site in any feed reader that supports the JSON Feed format. To add this feed to your reader, copy the following URL -- https://www.mindtheproduct.com/tag/customer-research/feed/json/ -- and add it your reader.", "next_url": "https://www.mindtheproduct.com/tag/customer-research/feed/json/?paged=2", "home_page_url": "https://www.mindtheproduct.com/tag/customer-research/", "feed_url": "https://www.mindtheproduct.com/tag/customer-research/feed/json/", "language": "en-GB", "title": "Customer Research - Mind the Product", "description": "Conferences, training, and content for the world\u2019s largest community of product managers, designers, and developers.", "icon": "https://www.mindtheproduct.com/wp-content/uploads/2021/03/cropped-mindtheproduct-favicon.png", "items": [ { "id": "https://www.mindtheproduct.com/?p=30636", "url": "https://www.mindtheproduct.com/sunday-rewind-no-one-is-immune-to-cognitive-bias/", "title": "SUNDAY REWIND: No one is immune to cognitive bias", "content_html": "

No one is immune to cognitive biases. Cindy Alvarez, Principle Researcher at Microsoft and Author of Lean Customer Development wanted us to recognize this fact at #mtpcon San Francisco 2018. In this Sunday Rewind, we look back on this talk and what we learned from her keynote. Read more »

\n

The post SUNDAY REWIND: No one is immune to cognitive bias appeared first on Mind the Product.

\n", "content_text": "No one is immune to cognitive biases. Cindy Alvarez, Principle Researcher at Microsoft and Author of Lean Customer Development wanted us to recognize this fact at #mtpcon San Francisco 2018. In this Sunday Rewind, we look back on this talk and what we learned from her keynote. Read more »\nThe post SUNDAY REWIND: No one is immune to cognitive bias appeared first on Mind the Product.", "date_published": "2022-10-02T10:00:00+01:00", "date_modified": "2022-10-03T10:25:53+01:00", "authors": [ { "name": "Louron Pratt", "url": "https://www.mindtheproduct.com/author/louronpratt591/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2021/02/IMG_5326.jpeg" } ], "author": { "name": "Louron Pratt", "url": "https://www.mindtheproduct.com/author/louronpratt591/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2021/02/IMG_5326.jpeg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2022/10/Screenshot-2022-09-23-at-11.34.52.jpg", "tags": [ "Cognitive Bias", "Customer Development", "Product Research", "Product Management Conference" ], "summary": "No one is immune to cognitive biases. Cindy Alvarez, Principle Researcher at Microsoft and Author of Lean Customer Development wanted us to recognize this fact at #mtpcon San Francisco 2018. In this Sunday Rewind, we look back on this talk and what we learned from her keynote. Read more »

" }, { "id": "https://www.mindtheproduct.com/?p=29818", "url": "https://www.mindtheproduct.com/always-solve-your-customers-core-problems/", "title": "Always solve your customer\u2019s core problems", "content_html": "

This article offers a lesson in understanding why product managers need to ask themselves \"What are my customer's core problems?\" Without knowing this answer there is no way they'll be able to make informed decisions. Read more »

\n

The post Always solve your customer’s core problems appeared first on Mind the Product.

\n", "content_text": "This article offers a lesson in understanding why product managers need to ask themselves \"What are my customer's core problems?\" Without knowing this answer there is no way they'll be able to make informed decisions. Read more »\nThe post Always solve your customer’s core problems appeared first on Mind the Product.", "date_published": "2022-09-01T10:00:00+01:00", "date_modified": "2022-09-22T12:41:15+01:00", "authors": [ { "name": "Vignaraj Gadvi", "url": "https://www.mindtheproduct.com/author/vignarajgadvi23915/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2022/08/unnamed.jpeg" } ], "author": { "name": "Vignaraj Gadvi", "url": "https://www.mindtheproduct.com/author/vignarajgadvi23915/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2022/08/unnamed.jpeg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2022/09/e991bdab-484a-4acb-b93a-bec05b935c62_pasted20image200.png", "tags": [ "customer problems", "Product Research", "Guest Post" ], "summary": "This article offers a lesson in understanding why product managers need to ask themselves \"What are my customer's core problems?\" Without knowing this answer there is no way they'll be able to make informed decisions. Read more »

" }, { "id": "https://www.mindtheproduct.com/?p=27132", "url": "https://www.mindtheproduct.com/getting-fast-feedback-a-quick-guide-for-product-managers/", "title": "Getting fast feedback: A quick guide for product managers", "content_html": "

Feedback is a crucial part of the product management craft. In this quick guide, we\u2019ll provide some tips on how to gather the most effective feedback and ways to best make use of it. Read more »

\n

The post Getting fast feedback: A quick guide for product managers appeared first on Mind the Product.

\n", "content_text": "Feedback is a crucial part of the product management craft. In this quick guide, we\u2019ll provide some tips on how to gather the most effective feedback and ways to best make use of it. Read more »\nThe post Getting fast feedback: A quick guide for product managers appeared first on Mind the Product.", "date_published": "2022-03-28T10:00:00+01:00", "date_modified": "2022-07-12T20:40:16+01:00", "authors": [ { "name": "Louron Pratt", "url": "https://www.mindtheproduct.com/author/louronpratt591/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2021/02/IMG_5326.jpeg" } ], "author": { "name": "Louron Pratt", "url": "https://www.mindtheproduct.com/author/louronpratt591/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2021/02/IMG_5326.jpeg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2022/02/shutterstock_1727590801-scaled.jpg", "tags": [ "Product Research", "Feedback", "Internal Users", "Premium Content", "User Feedback" ], "summary": "Feedback is a crucial part of the product management craft. In this quick guide, we\u2019ll provide some tips on how to gather the most effective feedback and ways to best make use of it. Read more »

" }, { "id": "https://www.mindtheproduct.com/?p=27355", "url": "https://www.mindtheproduct.com/successful-b2b-product-management/", "title": "Successful B2B product management", "content_html": "

In this Ask me Anything (AMA) session for Prioritised members, our line-up of experts shared their thoughts and insights on being successful in B2B product management. Read more »

\n

The post Successful B2B product management appeared first on Mind the Product.

\n", "content_text": "In this Ask me Anything (AMA) session for Prioritised members, our line-up of experts shared their thoughts and insights on being successful in B2B product management. Read more »\nThe post Successful B2B product management appeared first on Mind the Product.", "date_published": "2022-03-24T13:54:06+00:00", "date_modified": "2022-03-24T13:54:59+00:00", "authors": [ { "name": "Louron Pratt", "url": "https://www.mindtheproduct.com/author/louronpratt591/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2021/02/IMG_5326.jpeg" } ], "author": { "name": "Louron Pratt", "url": "https://www.mindtheproduct.com/author/louronpratt591/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2021/02/IMG_5326.jpeg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2022/03/Screenshot-2022-03-24-at-13.50.25.jpg", "tags": [ "B2B products", "Collaboration", "Customer Research", "Premium Content", "B2B product management" ], "summary": "In this Ask me Anything (AMA) session for Prioritised members, our line-up of experts shared their thoughts and insights on being successful in B2B product management. Read more »

" }, { "id": "https://www.mindtheproduct.com/?p=24938", "url": "https://www.mindtheproduct.com/connecting-to-your-customers-in-a-remote-world-by-anna-lee-anda/", "title": "Connecting to your customers in a remote world by Anna Lee Anda", "content_html": "

With pandemics, limited budgets, and tight timelines, it\u2019s even more important to do research in a scalable and safe way. In this \u00a0#mtpcon Digital APAC\u00a0session, Anna Lee Anda, User Researcher at Zendesk, covers practical tips and lessons learned to help you and your team start conducting valuable research immediately. Anna uses the session to cover Read more »

\n

The post Connecting to your customers in a remote world by Anna Lee Anda appeared first on Mind the Product.

\n", "content_text": "With pandemics, limited budgets, and tight timelines, it\u2019s even more important to do research in a scalable and safe way. In this \u00a0#mtpcon Digital APAC\u00a0session, Anna Lee Anda, User Researcher at Zendesk, covers practical tips and lessons learned to help you and your team start conducting valuable research immediately. Anna uses the session to cover Read more »\nThe post Connecting to your customers in a remote world by Anna Lee Anda appeared first on Mind the Product.", "date_published": "2021-08-06T12:00:00+01:00", "date_modified": "2021-08-10T16:57:24+01:00", "authors": [ { "name": "Andres Phillips", "url": "https://www.mindtheproduct.com/author/andres-phillips/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/09/Andres-Phillips.jpg" } ], "author": { "name": "Andres Phillips", "url": "https://www.mindtheproduct.com/author/andres-phillips/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/09/Andres-Phillips.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2021/08/Anna-Lee-Anda-speaking-at-mtpcon-Digital-APAC.png", "tags": [ "#mtpcon", "Product Research", "Product Management Conference", "Video" ] }, { "id": "https://www.mindtheproduct.com/?p=23245", "url": "https://www.mindtheproduct.com/do-things-that-dont-scale-by-colleen-graneto/", "title": "Do Things That Don\u2019t Scale by Colleen Graneto", "content_html": "

In this talk to ProductTank Cardiff, Colleen Graneto, a product manager at Airbnb, looks at learning and doing things that don\u2019t scale. Colleen starts with a quote from Airbnb founder Brian Chesky: \u201cAt Y-Combinator we were challenged to do things that don\u2019t scale – to start with the perfect experience for one person, then work Read more »

\n

The post Do Things That Don’t Scale by Colleen Graneto appeared first on Mind the Product.

\n", "content_text": "In this talk to ProductTank Cardiff, Colleen Graneto, a product manager at Airbnb, looks at learning and doing things that don\u2019t scale. Colleen starts with a quote from Airbnb founder Brian Chesky: \u201cAt Y-Combinator we were challenged to do things that don\u2019t scale – to start with the perfect experience for one person, then work Read more »\nThe post Do Things That Don’t Scale by Colleen Graneto appeared first on Mind the Product.", "date_published": "2021-03-01T11:30:00+00:00", "date_modified": "2021-03-01T11:12:38+00:00", "authors": [ { "name": "Eira Hayward", "url": "https://www.mindtheproduct.com/author/eira-hayward/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2021/05/eira-hayward.jpg" } ], "author": { "name": "Eira Hayward", "url": "https://www.mindtheproduct.com/author/eira-hayward/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2021/05/eira-hayward.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2021/03/coleen.png", "tags": [ "Airbnb", "Customer Research", "Product launch", "Product Management", "ProductTank", "Scale", "Video" ] }, { "id": "https://www.mindtheproduct.com/?p=21399", "url": "https://www.mindtheproduct.com/how-do-you-build-a-qualitative-data-lake/", "title": "How do you Build a Qualitative Data Lake?", "content_html": "

How do you build a data lake? In fact, what even is one? And what’s the key to understanding qualitative data operations? I’ll share my thinking on these excellent questions, and the process I’m current testing out with my own team – please feel free to share yours too! For basically my entire 10 years Read more »

\n

The post How do you Build a Qualitative Data Lake? appeared first on Mind the Product.

\n", "content_text": "How do you build a data lake? In fact, what even is one? And what’s the key to understanding qualitative data operations? I’ll share my thinking on these excellent questions, and the process I’m current testing out with my own team – please feel free to share yours too! For basically my entire 10 years Read more »\nThe post How do you Build a Qualitative Data Lake? appeared first on Mind the Product.", "date_published": "2020-09-15T10:47:00+01:00", "date_modified": "2020-09-15T10:45:42+01:00", "authors": [ { "name": "Rosemary King", "url": "https://www.mindtheproduct.com/author/rosemaryking/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2017/03/rosemary-king.jpg" } ], "author": { "name": "Rosemary King", "url": "https://www.mindtheproduct.com/author/rosemaryking/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2017/03/rosemary-king.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2020/09/hans-peter-gauster-3y1zF4hIPCg-unsplash.jpg", "tags": [ "Cross-Functional Team", "Product Research", "data lake", "Data-Driven", "Prioritisation", "Qualitative Data", "quantitative data", "synthesis", "Team Alignment", "Data Driven Product Management" ] }, { "id": "https://www.mindtheproduct.com/?p=21288", "url": "https://www.mindtheproduct.com/obviously-awesome-positioning-your-product-april-dunford-on-the-product-experience/", "title": "Obviously Awesome: Positioning Your Product \u2013 April Dunford on The Product Experience", "content_html": "

April Dunford’s mtpcon Digital 2020 keynote on positioning was so good that we couldn’t pass up the opportunity to dig deeper into the topic with her. This is one of the dark arts for many product people, and it has such a deep effect on everything else you do – take a listen to upgrade Read more »

\n

The post Obviously Awesome: Positioning Your Product – April Dunford on The Product Experience appeared first on Mind the Product.

\n", "content_text": "April Dunford’s mtpcon Digital 2020 keynote on positioning was so good that we couldn’t pass up the opportunity to dig deeper into the topic with her. This is one of the dark arts for many product people, and it has such a deep effect on everything else you do – take a listen to upgrade Read more »\nThe post Obviously Awesome: Positioning Your Product – April Dunford on The Product Experience appeared first on Mind the Product.", "date_published": "2020-09-02T06:00:57+01:00", "date_modified": "2021-09-06T17:15:09+01:00", "authors": [ { "name": "The Product Experience", "url": "https://www.mindtheproduct.com/author/the-product-experience/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2021/04/The-Product-Experience-Podcast-768x768.png" } ], "author": { "name": "The Product Experience", "url": "https://www.mindtheproduct.com/author/the-product-experience/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2021/04/The-Product-Experience-Podcast-768x768.png" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2020/09/April-Dunford-on-the-Product-Experience.png", "tags": [ "Business Strategy", "Customer Research", "Product Marketing", "product positioning", "Podcast", "The Product Experience" ] }, { "id": "https://www.mindtheproduct.com/?p=21117", "url": "https://www.mindtheproduct.com/unpacking-fintech-product-management-user-mindsets-and-regulatory-requirements/", "title": "Unpacking Fintech Product Management \u2013 User Mindsets and Regulatory Requirements", "content_html": "

Are you looking for a lightweight introduction to product management in fintech? Have you wondered why shipping fintech products takes more time than shipping other products? Or have you ever asked,\u00a0\u201cwhat sets fintech product management apart from other product management jobs?\u201d If the answer to any of the above questions is \u201cyes,\u201d this article will Read more »

\n

The post Unpacking Fintech Product Management – User Mindsets and Regulatory Requirements appeared first on Mind the Product.

\n", "content_text": "Are you looking for a lightweight introduction to product management in fintech? Have you wondered why shipping fintech products takes more time than shipping other products? Or have you ever asked,\u00a0\u201cwhat sets fintech product management apart from other product management jobs?\u201d If the answer to any of the above questions is \u201cyes,\u201d this article will Read more »\nThe post Unpacking Fintech Product Management – User Mindsets and Regulatory Requirements appeared first on Mind the Product.", "date_published": "2020-08-14T10:14:00+01:00", "date_modified": "2020-08-12T17:08:13+01:00", "authors": [ { "name": "Ram Alagianambi", "url": "https://www.mindtheproduct.com/author/ramalagianambi110/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2020/06/IMG_8552-1-1024x1024.jpg" } ], "author": { "name": "Ram Alagianambi", "url": "https://www.mindtheproduct.com/author/ramalagianambi110/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2020/06/IMG_8552-1-1024x1024.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2020/08/4e6c339b-14cf-4c48-88c8-b482699ac807_image12.jpg", "tags": [ "compliance", "customer mindset", "Customer Research", "fin-tech", "financial product", "Fintech", "legal", "Regulation", "user mindset", "User Research", "velocity", "Product Development Process", "Product Strategy" ] }, { "id": "https://www.mindtheproduct.com/?p=21036", "url": "https://www.mindtheproduct.com/here-be-dragons-product-and-discovery-by-randy-silver/", "title": "Here Be Dragons \u2013 Product and Discovery, by Randy Silver", "content_html": "

In this MTP Engage Manchester talk, Randy Silver (a freelance product consultant) takes us on a journey of discovery, with dragons, giants and better decisions. He explains to us the true meaning of product and discovery, while showing us how to use discovery more effectively to help in our jobs as product people. His key Read more »

\n

The post Here Be Dragons – Product and Discovery, by Randy Silver appeared first on Mind the Product.

\n", "content_text": "In this MTP Engage Manchester talk, Randy Silver (a freelance product consultant) takes us on a journey of discovery, with dragons, giants and better decisions. He explains to us the true meaning of product and discovery, while showing us how to use discovery more effectively to help in our jobs as product people. His key Read more »\nThe post Here Be Dragons – Product and Discovery, by Randy Silver appeared first on Mind the Product.", "date_published": "2020-08-07T10:01:00+01:00", "date_modified": "2022-09-15T15:33:13+01:00", "authors": [ { "name": "Andres Phillips", "url": "https://www.mindtheproduct.com/author/andres-phillips/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/09/Andres-Phillips.jpg" } ], "author": { "name": "Andres Phillips", "url": "https://www.mindtheproduct.com/author/andres-phillips/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/09/Andres-Phillips.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2020/08/Randy-Silver-at-mtpengage-Manchester.png", "tags": [ "#Mtpengage", "Continuous Discovery", "Customer Insights", "Customer Research", "manchester", "Product Discovery", "Video" ] } ] }