Business Strategy - Mind the Product https://www.mindtheproduct.com/category/business-strategy/ Conferences, training, and content for the world’s largest community of product managers, designers, and developers. Fri, 13 Oct 2023 13:54:29 +0000 en-GB hourly 1 https://wordpress.org/?v=6.4.2 https://www.mindtheproduct.com/wp-content/uploads/2021/03/cropped-mindtheproduct-favicon-32x32.png Business Strategy - Mind the Product https://www.mindtheproduct.com/category/business-strategy/ 32 32 Navigating success: How to build a bulletproof business case https://www.mindtheproduct.com/navigating-success-how-to-build-a-bulletproof-business-case/ https://www.mindtheproduct.com/navigating-success-how-to-build-a-bulletproof-business-case/#respond Thu, 12 Oct 2023 09:00:00 +0000 https://www.mindtheproduct.com/?p=38102 How to transform your nascent ideas into compelling narratives and a bulletproof business case Read more »

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]]> https://www.mindtheproduct.com/navigating-success-how-to-build-a-bulletproof-business-case/feed/ 0 SUNDAY REWIND: Driving commercial impact for product teams by Yi-Wei Ang https://www.mindtheproduct.com/sunday-rewind-driving-commercial-impact-for-product-teams-by-yi-wei-ang/ https://www.mindtheproduct.com/sunday-rewind-driving-commercial-impact-for-product-teams-by-yi-wei-ang/#respond Sun, 24 Sep 2023 09:00:00 +0000 https://www.mindtheproduct.com/?p=37234 This Sunday Rewind takes us back to April 2021 amid the Covid-19 pandemic. Yi-Wei Ang, CPO at talabat (Delivery Hero) took to the #mtpcon (digital) keynote stage to share insights on maximising commercial business impacts through ‘product-led’ decision-making. Read more »

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]]> https://www.mindtheproduct.com/sunday-rewind-driving-commercial-impact-for-product-teams-by-yi-wei-ang/feed/ 0 SUNDAY REWIND: The 3 stages of product development at a high growth tech company by Cameron Adams https://www.mindtheproduct.com/sunday-rewind-the-3-stages-of-product-development-at-a-high-growth-tech-company-by-cameron-adams/ https://www.mindtheproduct.com/sunday-rewind-the-3-stages-of-product-development-at-a-high-growth-tech-company-by-cameron-adams/#respond Sun, 10 Sep 2023 09:00:00 +0000 https://www.mindtheproduct.com/?p=36935 A look at the strategic tools needed to manage products through an organisation’s growth. Read more »

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]]> https://www.mindtheproduct.com/sunday-rewind-the-3-stages-of-product-development-at-a-high-growth-tech-company-by-cameron-adams/feed/ 0 A case study: How to develop product and business strategies https://www.mindtheproduct.com/a-case-study-how-to-develop-product-and-business-strategies/ https://www.mindtheproduct.com/a-case-study-how-to-develop-product-and-business-strategies/#respond Fri, 11 Aug 2023 09:00:00 +0000 https://www.mindtheproduct.com/?p=36158 Yana Arsyutina, Chief Product Officer of Netology EdTech-company, discusses the mistakes that can be made when developing separate product and business strategies, the consequences that can be expected, and advises how to avoid them using Netology as an example. Read more »

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]]> https://www.mindtheproduct.com/a-case-study-how-to-develop-product-and-business-strategies/feed/ 0 How AI-generated software could turn your competitive moat into a puddle https://www.mindtheproduct.com/how-ai-generated-software-could-turn-your-competitive-moat-into-a-puddle/ https://www.mindtheproduct.com/how-ai-generated-software-could-turn-your-competitive-moat-into-a-puddle/#respond Thu, 03 Aug 2023 11:00:00 +0000 https://www.mindtheproduct.com/?p=36221 AI-driven software generation will redefine the competitive landscape in SaaS, so it's time to consider what other differentiators will hold their value Read more »

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]]> https://www.mindtheproduct.com/how-ai-generated-software-could-turn-your-competitive-moat-into-a-puddle/feed/ 0 A case study: The journey to becoming a product-led company https://www.mindtheproduct.com/a-case-study-the-journey-to-becoming-a-product-led-company/ https://www.mindtheproduct.com/a-case-study-the-journey-to-becoming-a-product-led-company/#respond Mon, 10 Apr 2023 09:00:00 +0000 https://www.mindtheproduct.com/?p=33780 In this deep dive case study, Kirsten Mann, Chief Product Officer at Prospection, shares some learnings so far on the journey that their team to transition from a service-led to a product-led company. Read more »

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]]> https://www.mindtheproduct.com/a-case-study-the-journey-to-becoming-a-product-led-company/feed/ 0 Common transformation pitfalls by Marty Cagan https://www.mindtheproduct.com/common-transformation-pitfalls-by-marty-cagan/ https://www.mindtheproduct.com/common-transformation-pitfalls-by-marty-cagan/#comments Fri, 24 Mar 2023 10:00:00 +0000 https://www.mindtheproduct.com/?p=33583 Product leader Marty Cagan talks about common transformation pitfalls and what product teams can do to avoid them. Read more »

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]]> https://www.mindtheproduct.com/common-transformation-pitfalls-by-marty-cagan/feed/ 1 Nichole Mace: Products, pricing, and pitfalls https://www.mindtheproduct.com/nichole-mace-products-pricing-and-pitfalls/ https://www.mindtheproduct.com/nichole-mace-products-pricing-and-pitfalls/#respond Mon, 20 Mar 2023 16:00:00 +0000 https://www.mindtheproduct.com/?p=33588 Product managers today play an important role in determining the pricing strategy of their products. We speak to Nichole Mace, VP of Product Growth at Pendo, about the history of pricing and product, the struggles, and her tips to influence your pricing model that provide the most value for your users. Read more »

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]]> https://www.mindtheproduct.com/nichole-mace-products-pricing-and-pitfalls/feed/ 0 Survey insights: Economic downturn is driving companies to embrace product-led growth https://www.mindtheproduct.com/survey-insights-economic-downturn-is-driving-companies-to-embrace-product-led-growth/ https://www.mindtheproduct.com/survey-insights-economic-downturn-is-driving-companies-to-embrace-product-led-growth/#respond Fri, 17 Feb 2023 10:25:38 +0000 https://www.mindtheproduct.com/?p=32969 In a recent survey, Pendo and Mind the Product asked over 500 product professionals how their work and their companies’ priorities have changed in response to current economic conditions. Here are some key takeaways that we learned. The rise of product-led growth A key finding from our report revealed that 54% of respondents say their Read more »

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]]> https://www.mindtheproduct.com/survey-insights-economic-downturn-is-driving-companies-to-embrace-product-led-growth/feed/ 0 The cargo cult in product management https://www.mindtheproduct.com/the-cargo-cult-in-product-management/ https://www.mindtheproduct.com/the-cargo-cult-in-product-management/#respond Tue, 06 Dec 2022 10:00:00 +0000 https://www.mindtheproduct.com/?p=31579 In this guest post, Product Manager, Arfan Ismail, explains why what has worked in one company—even if it worked spectacularly well—may not necessarily work in another one, and employs an example from World War II to help illustrate his point. Read more »

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