{ "version": "https://jsonfeed.org/version/1.1", "user_comment": "This feed allows you to read the posts from this site in any feed reader that supports the JSON Feed format. To add this feed to your reader, copy the following URL -- https://www.mindtheproduct.com/tag/behavioural-economics/feed/json/ -- and add it your reader.", "home_page_url": "https://www.mindtheproduct.com/tag/behavioural-economics/", "feed_url": "https://www.mindtheproduct.com/tag/behavioural-economics/feed/json/", "language": "en-GB", "title": "Behavioural Economics - Mind the Product", "description": "Conferences, training, and content for the world\u2019s largest community of product managers, designers, and developers.", "icon": "https://www.mindtheproduct.com/wp-content/uploads/2021/03/cropped-mindtheproduct-favicon.png", "items": [ { "id": "https://www.mindtheproduct.com?p=8935&preview_id=8935", "url": "https://www.mindtheproduct.com/effective-product-psychology-design-jerome-ribot-producttank-london/", "title": "Effective Product Psychology & Design \u2013 Jerome Ribot (ProductTank London)", "content_html": "

Co-founder and former Creative Director at Ribot – a design agency in Brighton – Jerome Ribot is also the creator of Cognitive Lode, a resource that distills the latest behavioural research into helpful product advice to help humanity understand itself better. He will take you through the design decisions made during the development of the Read more »

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The post Effective Product Psychology & Design – Jerome Ribot (ProductTank London) appeared first on Mind the Product.

\n", "content_text": "Co-founder and former Creative Director at Ribot – a design agency in Brighton – Jerome Ribot is also the creator of Cognitive Lode, a resource that distills the latest behavioural research into helpful product advice to help humanity understand itself better. He will take you through the design decisions made during the development of the Read more »\nThe post Effective Product Psychology & Design – Jerome Ribot (ProductTank London) appeared first on Mind the Product.", "date_published": "2017-04-07T10:19:28+01:00", "date_modified": "2017-04-05T16:29:39+01:00", "authors": [ { "name": "Chris Massey", "url": "https://www.mindtheproduct.com/author/chris-massey/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/12/mtp-photo-cyan.png" } ], "author": { "name": "Chris Massey", "url": "https://www.mindtheproduct.com/author/chris-massey/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/12/mtp-photo-cyan.png" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2016/08/Jerome2.png", "tags": [ "Behavioural Economics", "Information Archite", "Product Design", "Usability", "User Behaviour", "User Experience (UX)", "Video" ] }, { "id": "https://www.mindtheproduct.com?p=8739&preview_id=8739", "url": "https://www.mindtheproduct.com/designing-pricing-strategies-dont-ask-experiment/", "title": "Designing Pricing Strategies: Don\u2019t Ask \u2013 Experiment!", "content_html": "

At ProductTank London, Tom Whitwell shared a series of excellent examples of why customer\u00a0responses to pricing strategies often appear to be irrational, and why you need to test your theories and experiment to uncover the patterns in your customers’ behaviour. As part of the team that introduced the paywall in front of The Times, he Read more »

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The post Designing Pricing Strategies: Don’t Ask – Experiment! appeared first on Mind the Product.

\n", "content_text": "At ProductTank London, Tom Whitwell shared a series of excellent examples of why customer\u00a0responses to pricing strategies often appear to be irrational, and why you need to test your theories and experiment to uncover the patterns in your customers’ behaviour. As part of the team that introduced the paywall in front of The Times, he Read more »\nThe post Designing Pricing Strategies: Don’t Ask – Experiment! appeared first on Mind the Product.", "date_published": "2016-11-02T11:09:18+00:00", "date_modified": "2021-03-30T14:33:22+01:00", "authors": [ { "name": "Chris Massey", "url": "https://www.mindtheproduct.com/author/chris-massey/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/12/mtp-photo-cyan.png" } ], "author": { "name": "Chris Massey", "url": "https://www.mindtheproduct.com/author/chris-massey/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/12/mtp-photo-cyan.png" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2016/10/Tom-Whitwell.jpg", "tags": [ "Behavioural Design", "Behavioural Economics", "Paywall", "Price Anchoring", "Pricing", "Strategy", "Pricing", "Video" ] }, { "id": "https://www.mindtheproduct.com?p=8734&preview_id=8734", "url": "https://www.mindtheproduct.com/using-behavioural-economics-dynamic-pricing-products/", "title": "Using Behavioural Economics and Dynamic Pricing With Your Products", "content_html": "

In this talk from ProductTank London, James Routledge shares great examples of how any products price can be dynamic when we look at it strategically. Understanding the behavioral economic principles and seasonality are invaluable factors in running pricing experiments which will help us to develop a strong and efficient pricing strategy. Behavioral economics and pricing Read more »

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The post Using Behavioural Economics and Dynamic Pricing With Your Products appeared first on Mind the Product.

\n", "content_text": "In this talk from ProductTank London, James Routledge shares great examples of how any products price can be dynamic when we look at it strategically. Understanding the behavioral economic principles and seasonality are invaluable factors in running pricing experiments which will help us to develop a strong and efficient pricing strategy. Behavioral economics and pricing Read more »\nThe post Using Behavioural Economics and Dynamic Pricing With Your Products appeared first on Mind the Product.", "date_published": "2016-10-06T10:01:22+01:00", "date_modified": "2016-10-05T23:04:15+01:00", "authors": [ { "name": "Monika Turska", "url": "https://www.mindtheproduct.com/author/monika-turska/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2016/09/MG_1858-w1200.jpg" } ], "author": { "name": "Monika Turska", "url": "https://www.mindtheproduct.com/author/monika-turska/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2016/09/MG_1858-w1200.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2016/07/James-Routeledge.jpg", "tags": [ "Authority", "Behavioural Economics", "Commitment", "Pricing", "Scarcity", "Seasonality", "Value", "Pricing", "Video" ] } ] }