{ "version": "https://jsonfeed.org/version/1.1", "user_comment": "This feed allows you to read the posts from this site in any feed reader that supports the JSON Feed format. To add this feed to your reader, copy the following URL -- https://www.mindtheproduct.com/category/user-stories/feed/json/ -- and add it your reader.", "home_page_url": "https://www.mindtheproduct.com/category/user-stories/", "feed_url": "https://www.mindtheproduct.com/category/user-stories/feed/json/", "language": "en-GB", "title": "User Stories - Mind the Product", "description": "Conferences, training, and content for the world\u2019s largest community of product managers, designers, and developers.", "icon": "https://www.mindtheproduct.com/wp-content/uploads/2021/03/cropped-mindtheproduct-favicon.png", "items": [ { "id": "https://www.mindtheproduct.com/?p=36701", "url": "https://www.mindtheproduct.com/storytelling-and-driving-accountability-with-data/", "title": "Storytelling and driving accountability with data", "content_html": "

Product leader, James Gunaca, discusses how data-driven narratives, tailored context, and audience understanding can transform product managers into effective storytellers for better outcomes. Read more »

\n

The post Storytelling and driving accountability with data appeared first on Mind the Product.

\n", "content_text": "Product leader, James Gunaca, discusses how data-driven narratives, tailored context, and audience understanding can transform product managers into effective storytellers for better outcomes. Read more »\nThe post Storytelling and driving accountability with data appeared first on Mind the Product.", "date_published": "2023-08-29T10:00:00+01:00", "date_modified": "2023-08-30T20:05:48+01:00", "authors": [ { "name": "James Gunaca", "url": "https://www.mindtheproduct.com/author/jamesgunaca76703/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2023/08/James-Gunaca-Profile-Photo-2023-Square-768x768.jpg" } ], "author": { "name": "James Gunaca", "url": "https://www.mindtheproduct.com/author/jamesgunaca76703/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2023/08/James-Gunaca-Profile-Photo-2023-Square-768x768.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2023/08/AdobeStock_280944118.jpeg", "tags": [ "Data", "Guest Post", "Storytelling", "Data Driven Product Management", "User Stories" ], "summary": "Product leader, James Gunaca, discusses how data-driven narratives, tailored context, and audience understanding can transform product managers into effective storytellers for better outcomes. Read more »

" }, { "id": "https://www.mindtheproduct.com/?p=35323", "url": "https://www.mindtheproduct.com/once-upon-a-product-how-storytelling-techniques-can-help-your-product-shine/", "title": "Once upon a product: How storytelling techniques can help your product shine", "content_html": "

In this post, Mohammad Vaghef runs through some storytelling techniques that can be used to make products more memorable and engaging Read more »

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The post Once upon a product: How storytelling techniques can help your product shine appeared first on Mind the Product.

\n", "content_text": "In this post, Mohammad Vaghef runs through some storytelling techniques that can be used to make products more memorable and engaging Read more »\nThe post Once upon a product: How storytelling techniques can help your product shine appeared first on Mind the Product.", "date_published": "2023-06-06T10:00:00+01:00", "date_modified": "2023-06-05T15:59:11+01:00", "authors": [ { "name": "Mohammad Vaghef", "url": "https://www.mindtheproduct.com/author/mohammad-vaghef/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2023/11/photo_2023-03-22_21-44-52.jpg" } ], "author": { "name": "Mohammad Vaghef", "url": "https://www.mindtheproduct.com/author/mohammad-vaghef/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2023/11/photo_2023-03-22_21-44-52.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2023/06/storytelling-shutterstock_138113576-scaled.jpg", "tags": [ "Guest Post", "Product Management Skills", "Storytelling", "User Stories" ], "summary": "In this post, Mohammad Vaghef runs through some storytelling techniques that can be used to make products more memorable and engaging Read more »

" }, { "id": "https://www.mindtheproduct.com/?p=31703", "url": "https://www.mindtheproduct.com/turning-customer-success-into-product-success-by-hannah-chaplin-and-niamh-jones/", "title": "Turning customer success into product success by Hannah Chaplin and Niamh Jones", "content_html": "

This spotlight session was sponsored by Pendo at #mtpcon London 2022. Here, Hannah Chaplin and Niamh Jones discuss how we can turn customer success into product success \u2013 both crucial factors for a brand’s growth and product performance. Watch this video or read on for key highlights from the talk. Why product teams should care Read more »

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The post Turning customer success into product success by Hannah Chaplin and Niamh Jones appeared first on Mind the Product.

\n", "content_text": "This spotlight session was sponsored by Pendo at #mtpcon London 2022. Here, Hannah Chaplin and Niamh Jones discuss how we can turn customer success into product success \u2013 both crucial factors for a brand’s growth and product performance. Watch this video or read on for key highlights from the talk. Why product teams should care Read more »\nThe post Turning customer success into product success by Hannah Chaplin and Niamh Jones appeared first on Mind the Product.", "date_published": "2022-12-02T10:00:00+00:00", "date_modified": "2022-12-01T12:48:44+00:00", "authors": [ { "name": "Ian Haynes", "url": "https://www.mindtheproduct.com/author/ian-haynes/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2022/11/image-1.jpg" } ], "author": { "name": "Ian Haynes", "url": "https://www.mindtheproduct.com/author/ian-haynes/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2022/11/image-1.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2022/12/Screenshot-2022-12-01-at-12.42.56.jpg", "tags": [ "#mtpcon", "Collaboration", "Video", "Product Management Conference", "Product Management Software", "User Stories" ] }, { "id": "https://www.mindtheproduct.com/?p=27526", "url": "https://www.mindtheproduct.com/a-step-by-step-guide-to-running-a-customer-journey-mapping-workshop/", "title": "A step-by-step guide to running a customer journey mapping workshop: part 1", "content_html": "

Read on to learn how to prepare for a customer journey mapping workshop, how to conduct it smoothly, and what to do afterwards. Read more »

\n

The post A step-by-step guide to running a customer journey mapping workshop: part 1 appeared first on Mind the Product.

\n", "content_text": "Read on to learn how to prepare for a customer journey mapping workshop, how to conduct it smoothly, and what to do afterwards. Read more »\nThe post A step-by-step guide to running a customer journey mapping workshop: part 1 appeared first on Mind the Product.", "date_published": "2022-04-21T10:00:00+01:00", "date_modified": "2022-05-05T08:24:40+01:00", "authors": [ { "name": "Katerina Kondrenko", "url": "https://www.mindtheproduct.com/author/katerina-kondrenko/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2022/04/1516923164011.jpeg" } ], "author": { "name": "Katerina Kondrenko", "url": "https://www.mindtheproduct.com/author/katerina-kondrenko/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2022/04/1516923164011.jpeg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2022/04/shutterstock_670700098-scaled.jpg", "tags": [ "Customer Acquisition", "Customer Journey", "Guest Post", "Product Research", "User Stories" ], "summary": "Read on to learn how to prepare for a customer journey mapping workshop, how to conduct it smoothly, and what to do afterwards. Read more »

" }, { "id": "https://www.mindtheproduct.com/?p=25639", "url": "https://www.mindtheproduct.com/epic-alignment-by-nils-janse/", "title": "Epic alignment by Nils Janse", "content_html": "

In this ProductTank Bristol talk, Nils Janse, Founder at Delibr, explains how the best product managers work with feature documents. Read more »

\n

The post Epic alignment by Nils Janse appeared first on Mind the Product.

\n", "content_text": "In this ProductTank Bristol talk, Nils Janse, Founder at Delibr, explains how the best product managers work with feature documents. Read more »\nThe post Epic alignment by Nils Janse appeared first on Mind the Product.", "date_published": "2021-11-05T10:00:00+00:00", "date_modified": "2021-10-13T12:31:00+01:00", "authors": [ { "name": "Andres Phillips", "url": "https://www.mindtheproduct.com/author/andres-phillips/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/09/Andres-Phillips.jpg" } ], "author": { "name": "Andres Phillips", "url": "https://www.mindtheproduct.com/author/andres-phillips/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/09/Andres-Phillips.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2021/11/Screenshot-2021-10-13-at-12.26.50.jpg", "tags": [ "Product Management", "ProductTank", "Product Launch", "Product Strategy", "User Stories" ], "summary": "In this ProductTank Bristol talk, Nils Janse, Founder at Delibr, explains how the best product managers work with feature documents. Read more »

" }, { "id": "https://www.mindtheproduct.com/?p=25186", "url": "https://www.mindtheproduct.com/looking-at-the-bigger-picture-by-rita-cervetto/", "title": "Looking at the bigger picture by Rita Cervetto", "content_html": "

As a product manager, you don\u2019t want to only see part of something and use that information to make your decisions. In this ProductTank\u00a0Edinburgh talk, Rita Cervetto, service design lead at Kaluza provides some insights on the benefits of service mapping in product discovery and how this can help you see the bigger picture. Watch Read more »

\n

The post Looking at the bigger picture by Rita Cervetto appeared first on Mind the Product.

\n", "content_text": "As a product manager, you don\u2019t want to only see part of something and use that information to make your decisions. In this ProductTank\u00a0Edinburgh talk, Rita Cervetto, service design lead at Kaluza provides some insights on the benefits of service mapping in product discovery and how this can help you see the bigger picture. Watch Read more »\nThe post Looking at the bigger picture by Rita Cervetto appeared first on Mind the Product.", "date_published": "2021-09-10T10:00:00+01:00", "date_modified": "2022-09-15T15:10:16+01:00", "authors": [ { "name": "Andres Phillips", "url": "https://www.mindtheproduct.com/author/andres-phillips/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/09/Andres-Phillips.jpg" } ], "author": { "name": "Andres Phillips", "url": "https://www.mindtheproduct.com/author/andres-phillips/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/09/Andres-Phillips.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2021/09/Screenshot-2021-08-31-at-09.59.21.jpg", "tags": [ "Customer Development", "ProductTank", "Hypothesis and Testing", "User Stories" ] }, { "id": "https://www.mindtheproduct.com/?p=24647", "url": "https://www.mindtheproduct.com/importance-of-a-compelling-mission-johannes-mayer/", "title": "The importance of a compelling mission and a user-focused strategy by Johannes Mayer", "content_html": "

In this ProductTank Vienna talk, director of product management at Kununu, Johannes Mayer, illustrates the importance of having a company mission by explaining how things worked at Kununu in the past, the problems they faced, and how they solved them. Watch the video to see Johannes\u2019 talk in full or read on for an overview Read more »

\n

The post The importance of a compelling mission and a user-focused strategy by Johannes Mayer appeared first on Mind the Product.

\n", "content_text": "In this ProductTank Vienna talk, director of product management at Kununu, Johannes Mayer, illustrates the importance of having a company mission by explaining how things worked at Kununu in the past, the problems they faced, and how they solved them. Watch the video to see Johannes\u2019 talk in full or read on for an overview Read more »\nThe post The importance of a compelling mission and a user-focused strategy by Johannes Mayer appeared first on Mind the Product.", "date_published": "2021-07-12T10:00:00+01:00", "date_modified": "2021-07-16T11:05:51+01:00", "authors": [ { "name": "Andres Phillips", "url": "https://www.mindtheproduct.com/author/andres-phillips/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/09/Andres-Phillips.jpg" } ], "author": { "name": "Andres Phillips", "url": "https://www.mindtheproduct.com/author/andres-phillips/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/09/Andres-Phillips.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2021/07/Screenshot-2021-07-06-at-13.11.32.jpg", "tags": [ "ProductTank", "Product Launch", "User Stories", "Video" ] }, { "id": "https://www.mindtheproduct.com/?p=24555", "url": "https://www.mindtheproduct.com/hooked-connect-engage-and-inspire-with-storytelling-by-yamini-naidu/", "title": "Hooked! Connect, engage and inspire with storytelling by Yamini Naidu", "content_html": "

In this #mtpcon Digital APAC\u00a0session, Yamini Naidu, author of Supercharge Results with Storytelling\u00a0reveals how to discover business storytelling, explore the use of storytelling and identify storytelling applications in your context. She explains the importance of a well-crafted story and message, why influence is the contemporary tool of our time, and how to use it to Read more »

\n

The post Hooked! Connect, engage and inspire with storytelling by Yamini Naidu appeared first on Mind the Product.

\n", "content_text": "In this #mtpcon Digital APAC\u00a0session, Yamini Naidu, author of Supercharge Results with Storytelling\u00a0reveals how to discover business storytelling, explore the use of storytelling and identify storytelling applications in your context. She explains the importance of a well-crafted story and message, why influence is the contemporary tool of our time, and how to use it to Read more »\nThe post Hooked! Connect, engage and inspire with storytelling by Yamini Naidu appeared first on Mind the Product.", "date_published": "2021-07-05T10:00:00+01:00", "date_modified": "2021-06-25T10:37:22+01:00", "authors": [ { "name": "Andres Phillips", "url": "https://www.mindtheproduct.com/author/andres-phillips/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/09/Andres-Phillips.jpg" } ], "author": { "name": "Andres Phillips", "url": "https://www.mindtheproduct.com/author/andres-phillips/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2019/09/Andres-Phillips.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2021/07/Screenshot-2021-06-25-at-10.12.19.png", "tags": [ "#mtpcon", "Premium Content", "Storytelling", "Lean Product Management", "Product Management Conference", "User Stories", "Video" ] }, { "id": "https://www.mindtheproduct.com/?p=19181", "url": "https://www.mindtheproduct.com/how-bloom-wild-made-customer-experience-more-thoughtful-a-case-study/", "title": "How Bloom & Wild made customer experience more thoughtful: A Case Study", "content_html": "

Thanks to feedback from their customers, the team at Bloom & Wild\u00a0discovered that they could make a truly impactful product change without the need for complicated features. All they had to do was listen. Overview Bloom & Wild\u00a0launched as an online florist in the UK in 2013. We use an innovative format, so that flowers Read more »

\n

The post How Bloom & Wild made customer experience more thoughtful: A Case Study appeared first on Mind the Product.

\n", "content_text": "Thanks to feedback from their customers, the team at Bloom & Wild\u00a0discovered that they could make a truly impactful product change without the need for complicated features. All they had to do was listen. Overview Bloom & Wild\u00a0launched as an online florist in the UK in 2013. We use an innovative format, so that flowers Read more »\nThe post How Bloom & Wild made customer experience more thoughtful: A Case Study appeared first on Mind the Product.", "date_published": "2020-03-02T10:00:00+00:00", "date_modified": "2020-03-02T10:53:50+00:00", "authors": [ { "name": "Joe Tinston", "url": "https://www.mindtheproduct.com/author/joe-tinston/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2020/02/Joe-Tinston-at-Bloom-Wild-1024x1024.jpg" } ], "author": { "name": "Joe Tinston", "url": "https://www.mindtheproduct.com/author/joe-tinston/", "avatar": "https://www.mindtheproduct.com/wp-content/uploads/2020/02/Joe-Tinston-at-Bloom-Wild-1024x1024.jpg" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2020/03/The-Harriet-from-Bloom-Wild.jpg", "tags": [ "Case Study", "customer empathy", "User Feedback", "Product Research", "User Stories" ] }, { "id": "https://www.mindtheproduct.com/?p=12056", "url": "https://www.mindtheproduct.com/saved-funnel-drop-offs-happened/", "title": "How we Saved our Funnel Drop-offs After They Happened", "content_html": "

One of the biggest problems for e-commerce, demonstrated by about\u00a074%\u00a0of users worldwide,\u00a0is cart abandonment. It means three\u00a0out of every four\u00a0shoppers in your online store walk away AFTER they\u2019ve put their items in the cart. If you’ve ever tried to deal with cart abandonment, you might find our story interesting \u2014 we brought back 11% of Read more »

\n

The post How we Saved our Funnel Drop-offs After They Happened appeared first on Mind the Product.

\n", "content_text": "One of the biggest problems for e-commerce, demonstrated by about\u00a074%\u00a0of users worldwide,\u00a0is cart abandonment. It means three\u00a0out of every four\u00a0shoppers in your online store walk away AFTER they\u2019ve put their items in the cart. If you’ve ever tried to deal with cart abandonment, you might find our story interesting \u2014 we brought back 11% of Read more »\nThe post How we Saved our Funnel Drop-offs After They Happened appeared first on Mind the Product.", "date_published": "2017-09-18T10:32:00+01:00", "date_modified": "2017-09-15T13:47:21+01:00", "authors": [ { "name": "Eran Kaspin", "url": "https://www.mindtheproduct.com/author/eran-kaspin/", "avatar": "https://secure.gravatar.com/avatar/fae4da962f35977e95ef3d79d414057e?s=512&d=wp_user_avatar&r=g" } ], "author": { "name": "Eran Kaspin", "url": "https://www.mindtheproduct.com/author/eran-kaspin/", "avatar": "https://secure.gravatar.com/avatar/fae4da962f35977e95ef3d79d414057e?s=512&d=wp_user_avatar&r=g" }, "image": "https://www.mindtheproduct.com/wp-content/uploads/2017/09/presents.jpg", "tags": [ "Design", "email marketing", "funnel drop-offs", "jifiti", "Product Design", "Product Development", "Product leadership", "Product Management Role", "Product Planning", "Skills", "User Experience", "Product Development Process", "Product Management Skills", "User Stories" ] } ] }